Thursday, August 04, 2005
GREAT ADVERTISING
so we've got this chain of pizza stores called "Hell Pizza" here in New Zealand. the pizza is definitely original and who's going to argue with names like 'brimstone' 'creator' 'cursed' 'wraith' 'gluttony' 'envy' and 'greed'. the pizza itself is OK but pales in comparison to their marketing campaign which is continually brilliant. this is really their billboard, it's NOT a photoshop job. this billboard is near the basin reserve if i'm not mistaken, a location that receives A LOT of vehicle traffic. when you turn off your television and open your eyes from time to time you actually get a glimpse of truth...some of which is right there on that billboard aimed at selling you a pizza. be sure to check out their website as it's equally as original. my favorite part of the whole Hell Pizza thing though is the delivery guys...they wear little beanies. not any ordinary beanies mind you, ones with little devil horns sewn on top. you can buy them at the pizza stores i've been told. it's all good fun and they deserve some credit for a job well done.
don't like their ad campaign, then we'll use another tag line of theirs which can be found on the radio spots "go to hell"
so we've got this chain of pizza stores called "Hell Pizza" here in New Zealand. the pizza is definitely original and who's going to argue with names like 'brimstone' 'creator' 'cursed' 'wraith' 'gluttony' 'envy' and 'greed'. the pizza itself is OK but pales in comparison to their marketing campaign which is continually brilliant. this is really their billboard, it's NOT a photoshop job. this billboard is near the basin reserve if i'm not mistaken, a location that receives A LOT of vehicle traffic. when you turn off your television and open your eyes from time to time you actually get a glimpse of truth...some of which is right there on that billboard aimed at selling you a pizza. be sure to check out their website as it's equally as original. my favorite part of the whole Hell Pizza thing though is the delivery guys...they wear little beanies. not any ordinary beanies mind you, ones with little devil horns sewn on top. you can buy them at the pizza stores i've been told. it's all good fun and they deserve some credit for a job well done.
don't like their ad campaign, then we'll use another tag line of theirs which can be found on the radio spots "go to hell"